1.1. Power

Goals of learning from this lesson: 

• What is power - and MEDIA power?
• How is "framing" related to power?
• How do oligopoly fit as a description of the global media industry?
• Why is it still necessary to differentiate between different national media systems and types of news production in a global age?
• Is "cyber power" different from other types of power?

The lecture

Second lecture in a BA Course on Media & Politics at at Lillehammer University College can be viewed below as a Prezi-presentation.

Literature:

• Curran, J. et al. (2012). Misunderstanding the Internet. Chap. 1. 23p.
• Nye Jr, J. S. (2010). Cyber Power. 18p.*
• Oates, S. (2008). Introduction to media and politics. Chap. 2. 26p.
• Hodkinson, P. (2011). Media, culture and society. Chap. 3. 19p.

Total: 86p

Watch relevant videosJoseph Nye on "The Future of Power"

Philip Seib and the Power of Soft Power

Watch more on the YouTube playlist



Useful links

• Monocle. (2013). Soft Power Survey - 2012. Monocle.
• Foreign Policy. (2013). The FP Power Map. Foreign Policy, (May/June).
• Lloyd, J., & Giugliano, F. (2013, April 8). Intimate fusion: media and political power in Silvio Berlusconi’s Italy. openDemocracy.
• Barnett, A. (2012, May 28). Some people, Mr Cameron - the Murdochs and a Satanic deal. openDemocracy.
• Hanson, F. (2011, March 31). Harnessing the Power of Social Media in International Relations. ISN Insights.
• Griziotti, G. (2011, September 30). Murdoch and Berlusconi: the fall of two media empires and the network multitudes. openDemocracy.
• Entman, R. M. (2003). Cascading Activation: Contesting the White House’s Frame After 9/11. Political Communication, 20(4), 415–432.
• Nye Jr, J. S. (2011, February 2). The Reality of Virtual Power. Project Syndicate.
• Sheoin, T. M. (2013). Framing the movement, framing the protest: mass media coverage of the anti-globalisation movement. Interface, 5(1), 272–365.
• Richani, S. E. (2012). Comparing Media Systems in the “West” and beyond. Global Media Journal (German Edition).
• Carr, J. (2012). No Laughing Matter: The Power of Cyberspace to Subvert Conventional Media Gatekeepers. International Journal of Communication, 6. Retrieved from
• Deibert, R., Palfrey, J. G., Rohozinski, R., & Zittrain, J. (2010). Access Controlled: The Shaping of Power, Rights, and Rule in Cyberspace. MIT Press.
• Internet World Stats